The Walailak Business School (WBS) of Walailak University held a preparatory meeting for students before their participation in the Digital Marketing and Branding Exchange Program at the National Kaohsiung University of Hospitality and Tourism (NKUHT) in Kaohsiung, Taiwan. The program will take place from October 13 to November 9, 2025.
On October 6, 2025, WBS organized a discussion and orientation session for students from the Digital Marketing and Branding program to ensure they are well-prepared for their upcoming international learning experience. The session provided guidance on cultural adaptation, living abroad, and hands-on learning in digital marketing and branding within a global context.
Faculty members from the Digital Marketing and Branding program participated in the session, offering advice and sharing experiences to help students gain valuable insights before their departure.
This exchange program is part of Walailak University’s “Reinventing University” initiative, which aims to enhance the internationalization of education and develop graduates equipped with academic excellence, practical skills, and real-world global experience.
The event marks another significant step for Walailak Business School in empowering students to become globally competitive marketers with a strong understanding of cross-cultural perspectives and innovative digital marketing strategies. 🌏✨
